Enovid Badge

This item is an advert for Enovid, the first contraceptive pill. The front shows Andromeda, a female figure in Greek mythology. She frees herself from chains, symbolising this new contraceptive.

Gold-coloured front.

Text on the reverse:

Unfettered
From the beginning, woman has been a vassal to the temporal demands, and frequently the abberations, of the cyclic mechanism of her reproductive system. Now, to a degree heretofore unknown, she is permitted normalization, enhancement, or suspension of cyclic function and procreative potential.

Enovid®
the first comprehensive regulator of female cyclic function - is here symbolized in an illustration from ancient Greek mythology: Andromeda freed from her chains.

Searle
Research in the service of Medicine